Search Engine Optimization: Baby Steps

Until I started writing this blog and thinking up ways to attract viewers to my webpage, I never realized how much time, energy and resources were being committed to teaching people around the world how to optimize their web content so that search engines not only could find it, but hopefully, better rank it.  And although there’s nothing new and nothing wrong with figuring out how to best compete in whatever marketplace you’re in or want to be in, the somewhat forced and repeated use of “keywords, key phrases and tags” to optimize one’s placement within search engines, at times feels less like optimization and more like… manipulation.

Learning SEO Through Earning Your Attention

search engine optimization

At the moment it feels almost contrary to my objective of producing content that actually matters.  (I guess it would be fair to say I’m taking my first baby steps.)  So while I’m figuring out how to better manage within the search engine optimization (SEO) marketplace, I ask that if you find me making missteps by repeating myself more often than usual, know that I’m not trying to waste your time.  I likely am just trying to earn your attention.  Emoji Smiley

Of course earning your attention through the internet is both a big deal and a big business.  Until today I had no idea that images that are posted within one’s webpage are more likely to get noticed if they are distinguished with “alt tags”.  Not only do these tags enable search engines to identify them, but they also enable visually impaired people to read or better understand what’s on the image through their screen reading browsers.   Here’s a terrific, easy-to-follow article from Yoast which explains how and why to use alt tags in order to improve search engine optimization: 🙂


yoast seo

By |2018-01-25T13:29:08+00:00January 11th, 2018|0 Comments

About the Author:

Formerly a top-ranked sales professional in the financial services sector who chose to walk away from Corporate America and many of its trappings, Lorie Givens now proudly debuts her first book as she takes a deep dive into the Do-It-Yourself world of self-help by showing readers they, too can reshape their lives through self-awareness. A graduate of UNC-Chapel Hill with roots in North Carolina, Lorie has enjoyed life as a Floridian for many years where she lives happily with her husband and best friend, Jim.

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